The Ultimate Guide To What Is A Secondary Dimension In Google Analytics

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What Is A Secondary Dimension In Google Analytics for Beginners

Its dimensions can be (yet are not restricted to): Deal ID Voucher code Newest website traffic resource, etc. That event's customized measurements could be: Login method Individual ID, and so on.

Despite the fact that there are several dimensions in Google Analytics, they can not cover all the possible scenarios. Hence customized dimensions are needed. Things like Page link are global and put on numerous situations, yet what happens if your company offers online programs (like I do)? In Google Analytics, you will certainly not discover any kind of measurements relevant especially to online programs.



Get In Custom-made Dimensions. In this blog site post, I will certainly not dive deeper into customized measurements in Universal Analytics.

The Basic Principles Of What Is A Secondary Dimension In Google Analytics

The extent specifies to which events the measurement will use. In Universal Analytics, there were 4 scopes: User-scoped custom-made measurements are put on all the hits of a user (hit is an event, pageview, and so on). If you send Individual ID as a custom measurement, it will be used to all the hits of that specific session And also to all the future hits sent out by that customer (as long as the GA cookie stays the exact same).

You can send out the session ID personalized dimension, and also also if you send it with the last occasion of the session, all the previous occasions (of the same session) will get the value. This is performed in the backend of Google Analytics. dimension applies only to that particular event/hit (with which the dimension was sent).

Also if you send multiple items with the same deal, each item might have different values in their product-scoped custom dimensions, e. g.



Why am I telling you this? In Google Analytics 4, the session range is no longer offered (at the very least in personalized measurements). If you desire to use a measurement to all the occasions of a specific session, you must send out that measurement with every occasion discover this (that can be done on the code degree (gtag) or in GTM) (What Is A Secondary Dimension In Google Analytics).

It can be in a cookie, information layer, or elsewhere. From now on, personalized measurements are either hit-scoped or user-scoped (formerly called Individual Properties). User-scoped custom dimensions in GA4 work in a similar way to the user-scoped dimensions in Universal Analytics however with some differences: In Universal Analytics, a user-scoped custom measurement (embed in the middle of the user session) was put on EVERY occasion of the exact same session (even if some event occurred prior to the dimension was set).

The Only Guide to What Is A Secondary Dimension In Google Analytics

Even though you can send personalized item information to GA4, at the moment, there is no method to see it in records properly. (let me know). At some factor in the past, Google said that session-scoped customized measurements in GA4 would certainly be available as well.

Yet when it pertains to custom dimensions, this range is still not readily available. And now, allow's relocate to the second part of this post, where I will show you exactly how to set up personalized measurements and where to locate them in Google Analytics 4 records. First, let check me begin with a basic review of the process, and after that we'll have a look at an instance.

You can simply send out the occasion name, claim, "joined_waiting_list" and then consist of the parameter "course_name".

A Biased View of What Is A Secondary Dimension In Google Analytics

Because case, you will certainly need to: Register a parameter as a custom definition Begin sending custom-made specifications with the events you want The order DOES NOT matter below. You should do that quite a lot at the same time. If you start sending the parameter to Google Analytics 4 as well as just register it as a personalized measurement, say, one week later, your records will be missing out on that one week of information (since the enrollment of a customized measurement is not retroactive).

Whenever a site visitor clicks on a food selection thing, I will send out an event and also two extra criteria (that I will later sign up as personalized dimensions), menu_item_url, as well as menu_item_name.: Food selection link click monitoring trigger conditions vary on most internet sites (due to various click courses, IDs, etc). Try to do your best to use this instance.


Go to Google Tag Manager > Triggers > New > Simply Hyperlinks. What Is A Secondary Dimension In Google Analytics. Maintain the trigger readied to "All web link clicks" and save the trigger. By developing this trigger, we will certainly enable the link-tracking functionality in Google Tag Manager. Then go to Variables > Configure (in the "Built-in Variables" section) and allow all Click-related variables.

What Is A Secondary Dimension In Google Analytics Things To Know Before You Buy

Go to your internet site as well as click any of the food selection links. Click the very first Link, Click event and go to the Variables tab of the Recommended Site preview mode.

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